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Tony Hawk Does A Global Twitter Treasure Hunt To Give Back To Fans

Tony Hawk Does A Global Twitter Treasure Hunt To Give Back To Fans

(Photos courtesy of famegame.com/securityg33k.com)  

It all started with one skateboard left on the side of the road by skateboard icon and entrepreneur Tony Hawk in 2009. He tweeted its location and within minutes it was found. Little did he know the excitement of that first random giveaway would ultimately lead to the annual Tony Hawk Twitter Hunt, which his nearly three million followers on Twitter eagerly await each year. It has become such a viral social media sensation with the hashtag #THTH, that it now includes a treasure hunt that spans the globe.

Hawk personally drove around the San Diego area with his kids to hide a few gift boxes, and the rest were hidden all over the world by his people.

"I just thought it was fun. I thought it was a fun way to engage people and fans and to give back," Hawk told KGTV of San Diego.

Each of those boxes were jammed with items donated from Hawk's many sponsors. They featured cell phones, toys, guitars and clothing among other things. The prizes were hidden from near Hawk's San Diego home to 5,968 miles away in Switzerland.

The rules were pretty simple for those lucky enough to grab a prize. "All we wanted was a photo confirmation from anyone who found a box. (more)

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Articles by Teri Evans, entrepreneur.com & Ben Maller, YahooSports | Read full articles here

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